Samitha Hemachandra is General Manager – Marketing at Ceylinco Life. He counts more than 18 years of work experience in Sales Management, Brand Management, Customer Relationship Management and Marketing Management. He has been directly involved in designing, developing and implementing many integrated marketing communication campaigns to date. He was recognized as Brand Champion at the SLIM Brand Excellence Awards of 2004, 2005 and 2008 for his contribution to the ‘Ceylinco Life’ brand, which was adjudged Brand of the Year and Service Brand of the Year.
He was the Head of Marketing for Ceylinco Healthcare Services Ltd since 2004 and one of the pioneering members in setting up Sri Lanka’s only private Radiation Treatment Unit for Cancer at Ceylinco Healthcare and has initiated many successful marketing campaigns. Ceylinco Healthcare Services Ltd is a fully owned subsidiary of Ceylinco Life.
He is a Fellow (FCIM) and Chartered Marketer of CIM – UK, Certified Management Accountants (CMA) – Australia and holds a Master of Business Administration degree from the University of Western Sydney.
Specialties: Sales, Brands, Customer Relationships and Marketing Management in Life Insurance and Healthcare